The Brief
We love a comprehensive uniform brief! It challenges us more and allows more creativity. These briefs are usually ones that require an entire uniform wardrobe. A wardrobe where no items can be matched with the wearers own personal clothes from home. In most cases, this is compulsory with hotel establishments. Lately, new hotels are trading in the formal black and white three-piece suits and are making headlines with their hotel uniforms similar to that of the well-known airlines.
City Tempo is not your typical hotel. Unlike traditional hotels, their signature apartments are a bright and spacious with 1, 2 or 3 bedrooms, ideal for stays as short as two nights. It is a 4 ½ star self-catering apartment hotel where people may stay for longer periods, which allows guests to build a stronger relationship with staff. Guests come for a Melbourne centrally located convenient, comfortable and easy-going hotel environment. It’s cleaned every day and comes with all the trimmings except a 24–hour staff or room service.
To match this modern–style hotel they wanted something that was quite representative of Melbourne. To most visitors that would be “wearing black.” So, we pretty much gave them an all–black hotel staff uniform with the edge they were looking for. Here’s how we did it: