In the hospitality industry, uniform can be the key to business growth. A uniform is a much underrated but very powerful tool for any business. This is especially true of hospitality uniforms. Today, we show you three reasons you’re missing out if your hospitality uniform isn’t the best it could be.
Branding
A uniform is a form of marketing. A good hospitality uniform can express a brand’s values and aesthetics with ease and style. After all, a picture is worth a thousand words! If your hospitality uniform is dynamic, unique and in-line with the rest of your branding, you are on your way to success. But how does uniform become a marketing technique? Here are the top three ways to ensure your hospitality uniform is working hard for your branding.
Logo
Your logo is powerful. It is a simple way of communicating who you are and what you do. So, it deserves a place on your uniform. Here at The Uniform Edit, we can show you a range of stylish and practical options for including your logo in a uniform. A hospitality uniform doesn’t have to be boring. Add a beautifully embroidered logo and watch that uniform come to life!
Style
Every brand has its own unique ethos and that philosophy has a uniform style which matches. Is your business all about being eco-friendly? You need a hospitality uniform which uses natural fibres and earthy tones. Maybe you want to project energy and youthfulness? A fun, colourful uniform could be for you! Whatever your style, we can help you get the right hospitality uniform.
Branded Colour Scheme
By incorporating a consistent and eye-catching colour scheme into your uniform which reflects the rest of your branding, you are using your uniform in a whole new way. Suddenly, your staff become walking billboards.
Customer recognition
Perhaps the most obvious purpose of a uniform is customer familiarity and trust. When someone walks in the door, they should be able to tell who is who. A great hospitality uniform can do just that. First impressions count – so make your uniform count too. By using high-quality materials, contemporary design and cuts which flatter all staff-members, your hospitality uniform will quickly build a great reputation for your business.
Unity
Research shows that businesses that use a uniform are more productive, overall. This is because a hospitality uniform can unite staff and give them a sense of team-work and professionalism. It is deeply ingrained in our psychology to work harder for things we are more invested in. That means that by dressing your staff in a great hospitality uniform, you are ensuring that they work harder and better – bringing you instant results! Hospitality uniforms are an important tool for ensuring unity within the workplace.
A uniform matters! That is why we do what we do, here at The Uniform Edit. We believe that a custom hospitality uniform has the potential to transform your business for the better. Build your brand, increase customer recognition and create an unbreakable team spirit – all with a uniform.
Our work:- Check out some of our successful project in hospitality industry Case Studies
